ABB's acquisition of Siemens' switch socket business in China is an important measure to deepen its electrical business layout

1、 Background and Purpose of Acquisition

Acquirer: ABB Group, as a leading global electrical and automation technology company, has been committed to technological innovation and market expansion in the electrical field.

Acquired party: Siemens' switch socket business in China, including switch sockets, smart home systems, smart door locks, and other home automation supporting products.

Purpose of acquisition: This acquisition aims to expand ABB's market coverage in the field of smart buildings, provide a richer product portfolio to meet customer needs. Meanwhile, by integrating with Siemens' distribution network and professional team in China, ABB will further enhance its competitiveness and service capabilities in the Chinese market.

2、 Acquisition Content

Business scope: ABB's acquired businesses include Siemens' home automation products such as switch sockets, smart home systems, and smart door locks in China. These products will continue to use the Siemens brand under the authorized agreement.

Distribution Network: Siemens' switch socket business has a distribution network covering 230 cities in China, and ABB will gain this powerful sales channel resource.

Professional team: Siemens' switch socket business has a professional team of over 350 people in China, who have rich experience in product research and development, marketing, and customer service.

3、 Acquisition impact

Market coverage: This acquisition will significantly enhance ABB's coverage in the Chinese market, especially in the fields of smart homes and building automation.

Product portfolio: ABB will be able to provide customers with more comprehensive solutions, including a full range of products from switch sockets to smart home systems.

Competitiveness Enhancement: By integrating Siemens' distribution network and professional team, ABB will further enhance its competitiveness in the Chinese market and occupy a larger market share in the fields of smart home and building automation.

4、 Strategic significance

Deepening the layout of electrical business: This acquisition is an important layout for ABB in the electrical field, which will help it achieve faster development in high growth areas such as smart homes and building automation.

Brand and channel synergy: By continuing to use the Siemens brand and integrating it into its distribution network, ABB will achieve synergy between brand and channel, further enhancing brand influence and market share.

Technology and Innovation: Siemens' home automation products have a high level of technology and innovation, and ABB will be able to leverage these technological advantages to continuously enhance its product competitiveness and innovation capabilities.